Vision, Mission & Strategic Plan


Unifying Goal:  Student Success

Develop and support engaged learning experiences, dynamic and high-quality academic programs, and outstanding faculty and staff to foster student success.

Strategic Initiatives:
  • Enhance and increase engaged student learning and high-impact experiences on and off campus, inside and outside of the classroom.
  • Introduce new academic programs, including interdisciplinary programs, in a timely fashion, and complete ongoing evaluation of all academic programs.
  • Strengthen the liberal arts core to provide a foundation for all majors.
  • Recruit, develop, and retain outstanding faculty and staff, and recognize and support service, teaching and scholarship.
  • Advance knowledge through all forms of scholarship and creative endeavors.

Supporting Goal 1: Diversity and Inclusion

Provide a campus culture that reflects and values the evolving diversity of society and promotes inclusion.

Strategic Initiatives: 

  • Attract and retain diverse students, faculty, and staff who are integrated into the campus community.
  • Build and strengthen relationships with underrepresented populations in Waterloo, the Cedar Valley, and Iowa to increase diversity.
  • Build and strengthen multicultural and international relationships in the United States and abroad.
  • Provide a diversity experience for all students and deliver programs, services, and events to educate for and celebrate diversity on campus.
  • Provide an inclusive decision-making process with broad communication and discussion.

Supporting Goal 2: Campus Vitality

Enhance resource and facility development to provide an enriched campus life experience which is both environmentally and fiscally responsible.

Strategic Initiatives: 

  • Adopt a holistic approach to campus well-being that supports the recruitment, retention, health, and safety of students, faculty and staff.
  • Support academic success by addressing building and infrastructure needs through renewal, maintenance, and upgrades focused on sustainability and efficiency. 
  • Continuously improve the quality of services seeking the most efficient and effective delivery method.
  • Enhance revenue streams to the University in order to maintain access and affordability.
  • Support intentional student engagement in the various stages of students’ academic careers through curricular, co-curricular, and extra-curricular activities.

Supporting Goal 3: Community Engagement

Create opportunities for students, faculty, and staff to build external relationships that enhance local and global learning experiences and contribute to the cultural and economic vitality of the Cedar Valley and Iowa.

Strategic Initiatives: 

  • Build and strengthen relationships and partnerships with Cedar Valley and statewide businesses, organizations, and educational institutions to increase diverse experiences and embrace the changing demographics and economic base of Iowa.
  • Provide all students with a community engagement experience.
  • Establish a central access point for community engagement to improve communication and promote campus engagement and participation.
  • Reward and support faculty and staff outreach and community engagement.